BRIXITY Launch! is a promotional event created for the release of the game BRIXITY, released alongside a special Fever Day Every Day titled BRIXITY Fever Day!. In order to receive rewards from this event, a DevPlay account is needed and the BRIXITY app must be installed. Various rewards are given based on the progress in BRIXITY, specifically in which Earth Restoration Phase is reached:
- Reaching Earth Restoration Phase 1 rewards the Sprout Cube Jelly and Desert Yellow Cube Bear Jelly skins, alongside 1,000 Crystals.
- Reaching Earth Restoration Phase 3 rewards the Flaming Pink Cube Bear Jelly and Very Cold Ice Cube Bear Jelly skins, alongside 300 Rainbow Cubes.
- Reaching Earth Restoration Phase 5 rewards the Giant But Clean-up Bot Jelly skin, alongside 500 Crystals.
- Reaching Earth Restoration Phase 10 rewards the last skin of the Earth Healing Project Set, the Special Rainbow Brix Bear Jelly skin, alongside 300 Rainbow Cubes.
- Reaching Earth Restoration Phase 15 rewards the Bustling Gate lobby, alongside 3,000 Crystals.
A special Story was also added, which can be seen by first visiting the event in the Event Menu. In it, 
Bell Pepper Cookie discovers a unit of Brix that falls from the sky, and calls upon various other scientific Cookies at 
Aloe Cookie's lab to help understand what it is. None of them are able to figure it out; 
Apple Cookie then shows up, curious as to what Bell Pepper Cookie was doing, and turns the Brix unit into a unicorn by thinking of 
Cream Unicorn Cookie. 
Timekeeper Cookie then shows up and steals the unit of Brix, after Bell pepper Cookie sees a note saying that the Brix comes from 500 years in the future to restore Earth.
Unlike other Cookie Stories, this specific story can only be watched once, as it is not stored in the Story menu once it is watched completely.