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“ I'm about to achieve what no one has: The total control of the human soul! The power of a god! It's so close I can almost taste it! „
~ Nobuyuki Sugou
“ Hey, stand up...stand up!...A piece of trash like you daring to... daring to get in my way! Naturally the punishment for that is death, only death is an acceptable outcome! „
~ Sugou's villainous breakdown when fighting with Kazuto in the real world.

Nobuyuki Sugou, also known as Alberich or Fairy King Oberon, is a major antagonist in the Sword Art Online franchise, serving as the main antagonist of the Fairy Dance Arc.

He is the former director of RECT Inc., former ruler of the VRMMO game ALfheim Online, Asuna Yuuki's ex-fiancé and former lover, and the self-proclaimed love rival and arch-enemy of Kazuto "Kirito" Kirigaya, being one of his most personal foes yet (alongside PoH).

He was voiced by Takehito Koyasu in the Japanese version, who also voiced Dio Brando in JoJo's Bizarre Adventure and Niander Wallace in Blade Runner: Black Lotus, and by Todd Haberkorn in the English dub, who also voices Muruta Azrael in NYAV Post Dub (HD Remaster) version of Mobile Suit Gundam SEED.

What Makes Him Pure Evil?[]

  • Sugou captured 300 minds from SAO when the servers were being shut down in order to use them as guinea pigs for his mind-control research and his research into souls, through which he intended to obtain profit and world domination.
  • He intentionally put fear and terror-inducing hallucinations into the said minds, despite all of the 300 minds being SAO survivors.
  • Sugou intentionally committed his illegal experiments on RECT Inc.'s servers, utterly uncaring for the massive fallout that happened once his schemes were exposed to the entire world, which almost wrecked the company and forced Shouzou Yuuki into resigning.
  • He sought to usurp Asuna's father through an arranged marriage with Asuna.
  • He captured Asuna and tormented her in ALO by trying to crush her hopes of being rescued.
  • He used his admin privileges to take away Asuna's abilities so she could not fight back.
  • He made the Grand Quest of ALO permanently inaccessible to players (due to the gates being admin-locked) for sheer amusement at watching them try and fail to reach him.
  • Sugou constantly sexually harassed Asuna due to him being promised her hand, despite her loving Kirito, which he was well-aware of.
  • He sexually assaults Asuna in front of Kirito by restraining the latter under an overpowered Gravity Spell, and then torturing him by stabbing him with his own sword, and lowering the pain absorber. He was actually very close to full-on raping her, were it not for Kirito (and Kayaba)'s intervention at the last second.
  • He attempts to murder Kirito in real life for preventing the above, even nearly succeeding in doing so, only failing due to his right eye being (temporarily) blinded by the Pain Absorber set to 0. However, Kirito once again overpowered Nobuyuki and beat him up. When Kirito was about to kill Nobuyuki for what he has done, he chose to spare him and allowing the law to judge Sugou for his crimes.
  • When Sugou was arrested and interrogated by the police, he refused to show any remorse or even admit to his crimes, which he attempted to pin the blame on Akihiko Kayaba for.
  • After his sentences as well his crimes are revealed, the RECT Progress Inc. is officially shut down by Asuna's father, Shouzou Yuuki, due to Nobuyuki's actions.
  • Sugou planted moles in the True Artificial Intelligence Development Project in the Ocean Turtle (most notably his accomplice Yanai) so that he could sell the relevant data and STL technology to foreign companies. This makes him partially responsible for a number of events throughout the Alicization arc.

Trivia[]

  • He is one of if not the most hated villain by the Sword Art Online fan base due to his cruelty and depravity. He is despised to the point that a number of fans enjoyed witnessing his downfall.

External Links[]

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            Sao Pure Evils

Nobuyuki Sugou | Shouichi Shinkawa | Vassago Casals | Atsushi Kanamoto | Gabriel Miller | Quinella

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