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KLUX

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Coordinates: 27°44′30″N 97°36′10″W / 27.7417°N 97.6027°W / 27.7417; -97.6027
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KLUX
Broadcast areaCorpus Christi metropolitan area
Frequency89.5 MHz (HD Radio)
BrandingGood Company, 89.5 KLUX
Programming
FormatEasy Listening - Catholic Radio
SubchannelsHD2: Relevant Radio
Ownership
Owner
History
First air date
March 13, 1985; 39 years ago (1985-03-13)
Call sign meaning
Lux means "light" in Latin; station's original motto was "Light of the Coastal Bend"[1]
Technical information[2]
Licensing authority
FCC
Facility ID16945
ClassC1
ERP42,000 watts
HAAT291 meters (955 ft)
Transmitter coordinates
27°44′30″N 97°36′10″W / 27.7417°N 97.6027°W / 27.7417; -97.6027
Links
Public license information
Webcast
Websiteklux.org

KLUX (89.5 MHz) branded as "Good Company 89.5," is a non-commercial FM radio station licensed to Robstown, Texas, and serving the Corpus Christi metropolitan area. It airs a mostly secular, easy listening radio format with some Catholic programming. It seeks listener donations on the air and on its website. It is owned by the Diocesan Telecommunications Corporation, which is part of the Diocese of Corpus Christi. Studios and offices are at the Our Lady of Corpus Christi Retreat Center on Lantana Street off Interstate 37.

KLUX is a Class C1 station. It has an effective radiated power (ERP) of 42,000 watts. The transmitter tower is on County Road 34 in Robstown, near Texas State Highway 44.[3] KLUX broadcasts using HD Radio technology. Its HD2 subchannel carries Catholic talk and teaching programming from Wisconsin-based Relevant Radio.[4]

History

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In February 1984, the Diocese of Corpus Christi received construction permits to build new radio stations on 89.5 MHz in Robstown and 88.1 MHz in Laredo, which was then part of the diocese. The names KLUX, with lux meaning "light" in Latin, and KHOY, with hoy meaning "today" in Spanish, were chosen for the new stations. KLUX was also to be known as the "Light of the Coastal Bend".[1]

The construction of the radio stations represented part of an ambitious media project for the diocese, known as the Catholic Communications Network. It also included building a television station in Laredo. The diocese already produced television programs for public-access cable channels and commercial stations. An $860,000 grant from the John G. and Maria Stella Kenedy Foundation supported the project.[5]

KLUX began broadcasting on March 13, 1985; 39 years ago (March 13, 1985).[a] with a formal dedication ceremony being held at the studios in Robstown in late May. The station played blocks of easy listening music. The diocese hired a company to screen out songs with suggestive or degrading lyrics. There was also Christian music at specific times on Sundays, plus Spanish-language programming in the early afternoon hours.[7] Surveys carried out by the diocese indicated that 40 percent of Corpus Christi-area listeners preferred Spanish-language programming.[5] That figure was higher in Laredo, where KHOY began broadcasting on December 17.[8] The studios remained in Robstown until 1989, when the facilities relocated to the Catholic Communications Network complex on Lantana Street in Corpus Christi. Also at that time, the station increased power from 3,000 watts and adopted its current music format throughout the day.[4] The exception on Sundays continued, when it airs a mass from Corpus Christi Cathedral as well as several local talk programs.[6]

From its beginning, KLUX has employed a "velvet hammer approach to promoting Christianity", in the words of Marty Wind, longtime station manager. Wind noted that it helped the station reach a larger audience than a traditional Christian outlet.[9] On at least one occasion, the Christianity soft sell was so understated that the station was heard as hold music for callers to Corpus Christi City Hall. That ended when a city official heard a message "about the evils of fornication and masturbation".[9]

In the 1990s, the diocese made an incursion into for-profit broadcasting with the establishment of Paloma Communications, which owned Fox Television Network affiliate K47DF "KDF" and Telemundo station K68DJ "KAJA". This lasted from 1990 to 1997, when the firm filed for bankruptcy and sold the stations.[10][11][12]

In 2006, KLUX began HD Radio broadcasting, making it the first such station in the Coastal Bend area. It carries Catholic talk and preaching programming from Wisconsin-based Relevant Radio on its HD2 digital subchannel.[13]

Notes

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  1. ^ Most diocesan sources give a March 13 date.[6] A May 1985 article in the Corpus Christi Caller-Times gives a March 18 date.[7]

References

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  1. ^ a b Goodwin, Tela (June 9, 1984). "Diocese to begin broadcasts". Corpus Christi Caller-Times. Corpus Christi, Texas. p. 16A. Retrieved September 24, 2022 – via Newspapers.com.
  2. ^ "Facility Technical Data for KLUX". Licensing and Management System. Federal Communications Commission.
  3. ^ Radio-Locator.com/KLUX
  4. ^ a b "About Us: History". KLUX. Retrieved September 24, 2022.
  5. ^ a b George, Ron (January 26, 1985). "Catholic diocese building communications chain". Corpus Christi Caller-Times. Corpus Christi, Texas. p. 2B. Retrieved September 24, 2022 – via Newspapers.com.
  6. ^ a b Eudy, Amelia (July 15, 2005). "KLUX, 89.5 FM, celebrates 20 years of 'Good Company'". South Texas Catholic. pp. 1, 19 – via UNT Digital Library.
  7. ^ a b Sanchez, Felix (May 28, 1985). "Diocese hires service to screen out risque songs". Corpus Christi Caller-Times. Corpus Christi, Texas. p. 2B. Retrieved September 24, 2022 – via Newspapers.com.
  8. ^ Parish, Jim (December 18, 1985). "KHOY gift: Bishop dedicates radio station". Laredo Morning Times. p. 3A – via GenealogyBank.
  9. ^ a b Barnes, Rosemary (August 9, 1991). "City Hall secularizes phones: No more religious radio messages for callers on hold". Corpus Christi Caller-Times. Corpus Christi, Texas. p. A1, A14. Retrieved September 24, 2022 – via Newspapers.com.
  10. ^ "New TV station". Corpus Christi Caller-Times. Corpus Christi, Texas. February 7, 1991. p. People 2. Retrieved November 30, 2021 – via Newspapers.com.
  11. ^ George, Ron (January 30, 1997). "New firm buys KDF and KAJA". Corpus Christi Caller-Times. Corpus Christi, Texas. p. A1, A12. Retrieved November 30, 2021 – via Newspapers.com.
  12. ^ George, Ron (February 1, 1997). "Paloma files for bankruptcy: Attorney says filing can keep station alive". Corpus Christi Caller-Times. Corpus Christi, Texas. p. A1, A8. Retrieved November 30, 2021 – via Newspapers.com.
  13. ^ Baird, Mike (April 7, 2014). "Spiritual signal: Corpus Christi man guides Catholic station". Corpus Christi Caller-Times. Corpus Christi, Texas. p. 1A, 5A. Retrieved September 24, 2022 – via Newspapers.com.
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