The McDonald's logo. Featuring the iconic Golden Arches.
McDonald's is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino.
California, United States. They rechristened their business as a hamburger stand, and later turned the company into a franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona. In 1955, Ray Kroc, a businessman, joined the company as a franchise agent and proceeded to purchase the chain from the McDonald brothers. McDonald's had its previous headquarters in Oak Brook, Illinois, but moved its global headquarters to Chicago in June 2018.
McDonald's is the world's largest restaurant chain by revenue, serving over 69 million customers daily in over 100 countries across 37,855 outlets as of 2018. Although McDonald's is best known for its hamburgers, cheeseburgers and french fries, they feature chicken products, breakfast items, soft drinks, milkshakes, wraps, and desserts. In response to changing consumer tastes and a negative backlash because of the unhealthiness of their food, the company has added to its menu salads, fish, smoothies, and fruit. The McDonald's Corporation revenues come from the rent, royalties, and fees paid by the franchisees, as well as sales in company-operated restaurants. According to two reports published in 2018, McDonald's is the world's second-largest private employer with 1.7 million employees (behind Walmart with 2.3 million employees). As of 2020, McDonald's has the ninth-highest global brand valuation.
Starting in 2006, McDonlad's and DreamWorks Animation have worked together to create licensed toys based on DreamWorks films to be included in McDonlad's Happy Meals to promote the release of their films.
List of promotions[]
- Madagascar (2005) (unused)
- Flushed Away (2006)
- Shrek the Third (2007)
- Bee Movie (2007)
- Kung Fu Panda (2008)
- Madagascar: Escape 2 Africa (2008)
- Monsters vs. Aliens (2009)
- How to Train Your Dragon (2010)
- Shrek Forever After (2010)
- Megamind (2010)
- Kung Fu Panda 2 (2011)
- Puss in Boots (2011)
- Madagascar 3: Europe's Most Wanted (2012)
- Rise of the Guardians (2012)
- The Croods (2013)
- Mr. Peabody & Sherman (2014)
- How to Train Your Dragon 2 (2014)
- Penguins of Madagascar (2014)
- Home (2015)
- Kung Fu Panda 3 (2016)
- Trolls (2016)
- Trolls World Tour (2020)
Trivia[]
- McDonald's isn't the only fast food reastaruant chain that did these promotions. As Burger King, Subway, Wendy's, Hardee's, and Denny's have also done these promotions with DreamWorks films.