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Gloria Jeans

From Wikipedia, the free encyclopedia
Not to be confused with Gloria Jean's.
Gloria Jeans
IndustryRetail
Founded1988
FounderVladimir Melnikov
HeadquartersMoscow,
Russia
Key people
Maksim Basov (CEO)
BrandsGloria Jenas, Gee Jay, Ready! Steady! Go!
Revenue40,493,000,000 Russian ruble (2017) Edit this on Wikidata
Increase78 billion rubles (2023)
Increase9,6 billion rubles (2023)
OwnerVladimir Melnikov

Gloria Jeans is a Soviet and Russian company, established in 1988 by Vladimir Melnikov. It manufactures and sells clothing, shoes and accessories for the whole family under the brands Gloria Jeans and Gee Jay.

History

[edit]

In 1988, Vladimir Melnikov founded the Gloria cooperative in Rostov-on-Don, which became the country's first official jeans manufacturer.[1]

In 1995, the company was transformed into Gloria Jeans. In 1997, Melnikov founded Gloria Jeans Corporation JSC, specializing in retail trade.[2][3]

Gloria Jeans is engaged in the retail and sale of clothing for all categories of people under the Gloria Jeans and Gee Jay brands.[4][5]

In 2009, according to the research company TNS Russia, Gloria Jeans was recognized as the second most purchased Russian brand.[6]

In 2012, Gloria Jeans had 48 factories in Russia and Ukraine, and 550 stores in the Russian Federation.[7]

In 2015, the company had nine regional offices and merchandising and design centers in Sao Paulo (Brazil), Istanbul (Turkey), Chicago (USA), Japan, Vietnam and Shanghai.[8]

The central office of the company was located in Rostov-on-Don until 2016. In 2016, Melnikov moved his office to Moscow.[9]

In 2022, Gloria Jeans rebranded.[10]

In the same year, each Gloria Jeans worker who had worked at the company for at least 10 years received 1 million rubles from Melnikov.[11]

At the end of 2022, Gloria Jeans had 675 stores in 300 cities.[12]

As of the end of 2023, Gloria Jeans had 710 stores located in more than 300 cities in Russia, Belarus and Kazakhstan. The company also had two logistics complexes in Novosibirsk and Rostov Oblast.[13]

In 2024, Gloria Jeans launched a new clothing brand, Ready! Steady! Go!, designed for teenagers.[14]

In 2024, Gloria Jeans established the subsidiary company GJ Tech LLC in order to optimize the use of information technology in its activities.[15][16]

  • Shop in Moscow (shopping mall Oceania, 2016)
    Shop in Moscow (shopping mall Oceania, 2016)
  • A store in Rostov-on-Don (shopping center MegaMag, 2023)
    A store in Rostov-on-Don (shopping center MegaMag, 2023)
[edit]

Gloria Jeans has used three logos throughout its existence.

Until 2011, the Gloria Jeans brand name was italicized on the logo and had a blue color. The letters "G" and "J" were larger than the other letters. There was a horizontal stripe under the name.

In 2011, the logo changed colors, and now had the white inscription "Gloria Jeans" on a blue background.

In 2013, the company used the logo with white letters "G" and "J" on a red background, below which was the blue inscription "Gloria Jeans".[17]

The new logo of 2022 is minimalistic, in a contemporary font: the white letters "GJ" on a gray background.[18]

  • Logo from 2011 to 2013
    Logo from 2011 to 2013
  • Logo from 2013 to 2022
    Logo from 2013 to 2022
  • Logo from 2022
    Logo from 2022

Owners and management

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The founder of the company and chairman of the board of directors is Vladimir Melnikov.[19]

General directors

[edit]

From 2022 to June 2024,the general director was Liliya Bulatova. The post was previously held by the British Seis Ismail.[20]

Since June 2024, the general director has been Maksim Basov, who is also a member of the board of directors.[4]

Financial indicators

[edit]
Year Revenue, billion rubles Net income, billion rubles
2011[21] 15,5 -
2012[7] Increase 23,3 2,7
2013[22] Increase 27,65 Decrease 2,65
2014[23] Increase 28 -
2015[24] - Increase 2,7-2,8
2016[25] Increase 34 Increase 4,2
2017[26] Increase 40,8 -
2018[27] Increase 47 -
2019[28] Decrease 37,7 Decrease 0,927
2020[29] Increase 40,2 Increase 2
2021[20] Decrease 19,8 Decrease 1,1
2022[30] Increase 70 -
2023[13] Increase 78 Increase 9,6

References

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  1. ^ "От "фарцовки" до легального бизнеса, или История успеха Gloria Jeans". Коммерсантъ (in Russian). 2014-07-08. Retrieved 2024-11-26.
  2. ^ "Герои года в русском ритейле. Владимир Мельников ("Глория Джинс")". RETAILER.ru (in Russian). 2023-12-20. Retrieved 2024-11-26.
  3. ^ "Основатель ростовской компании Gloria Jeans стал долларовым миллиардером". south.vedomosti.ru (in Russian). 2024-04-02. Retrieved 2024-11-26.
  4. ^ a b "Гендиректор "Глории Джинс" стал ее совладельцем". Interfax.ru (in Russian). 2024-09-23. Retrieved 2024-11-26.
  5. ^ ""Глория Джинс" запустит новый бренд одежды для подростков". profashion.ru (in Russian). 2023-08-28. Retrieved 2024-11-26.
  6. ^ "Меньше одежды - ИА "Финмаркет"". www.finmarket.ru. 2010-03-10. Retrieved 2024-11-26.
  7. ^ a b "Как ростовский бизнесмен создал одежную сеть "Глория Джинс" с оборотом $1 млрд". Forbes.ru (in Russian). 2013-10-17. Retrieved 2024-11-26.
  8. ^ "Продажа 25% корпорации "Глория джинс" сорвалась". Forbes.ru (in Russian). 2015-02-02. Retrieved 2024-11-26.
  9. ^ "Кабинет владельца "Глории Джинс" на "Арме": молитвослов, примерочная и образцы тканей". Forbes.ru (in Russian). 2017-06-02. Retrieved 2024-11-26.
  10. ^ ""ГЛОРИЯ ДЖИНС" ПЕРЕСМАТРИВАЕТ ФОРМАТЫ И ЗАПУСКАЕТ НОВЫЙ БРЕНД". cre.ru (in Russian). 2023-11-09. Retrieved 2024-11-26.
  11. ^ "Vladimir Melnikov". Forbes. Retrieved 2024-11-26.
  12. ^ "Корпорация "Глория Джинс" в 2022 г. получила рекордные чистую прибыль и выручку по РСБУ". Interfax.ru (in Russian). 2023-04-25. Retrieved 2024-11-26.
  13. ^ a b ""Глория Джинс" в 2023 году увеличила выручку на 11%". Interfax.ru (in Russian). 2024-01-11. Retrieved 2024-11-26.
  14. ^ "Компания "Глория Джинс" запустила бренд одежды для подростков". BFM.ru - деловой портал (in Russian). Retrieved 2024-11-26.
  15. ^ ""Глория Джинс" создала дочернюю IT-компанию GJ Tech". Interfax.ru (in Russian). 2024-10-01. Retrieved 2024-11-26.
  16. ^ "Ростовская "Глория Джинс" создает IT- компанию". Коммерсантъ (in Russian). 2024-10-01. Retrieved 2024-11-26.
  17. ^ "Gloria Jeans Logo and symbol, meaning, history, PNG, brand". Retrieved 2024-11-26.
  18. ^ "Gloria Jeans запустила премиальную линейку одежды". SHOPPER`S. 2024-02-22. Retrieved 2024-11-26.
  19. ^ "Владимир Мельников". Forbes.ru (in Russian). Retrieved 2024-11-26.
  20. ^ a b "Генеральным директором АО "Глория Джинс" стала Лилия Булатова". Коммерсантъ (in Russian). 2022-12-22. Retrieved 2024-11-26.
  21. ^ "Крупные ритейлеры растут быстрее рынка". Ведомости (in Russian). 2012-06-06. Retrieved 2024-11-26.
  22. ^ "Одежда хуже продается". Ведомости (in Russian). 2014-01-15. Retrieved 2024-11-26.
  23. ^ ""Глория джинс" больше не ищет инвесторов". Ведомости (in Russian). 2015-02-02. Retrieved 2024-11-26.
  24. ^ "Вкратце". Ведомости (in Russian). 2016-03-13. Retrieved 2024-11-26.
  25. ^ "К Gloria Jeans пришили терроризм". www.kommersant.ru (in Russian). 2017-11-26. Retrieved 2024-11-26.
  26. ^ "Выручка Gloria Jeans выросла на 20,1% по итогам 2017 года". RETAILER.ru (in Russian). 2018-01-31. Retrieved 2024-11-26.
  27. ^ "В Gloria Jeans сменился гендиректор". Ведомости (in Russian). 2019-11-12. Retrieved 2024-11-26.
  28. ^ "«Глория Джинс» нарастила прибыль за 2020 год в два раза". РБК (in Russian). 2021-04-19. Retrieved 2024-11-26.
  29. ^ "«Глория Джинс» увеличила чистую прибыль в два раза, до 2 млрд рублей в 2020 году". www.panram.ru (in Russian). Retrieved 2024-11-26.
  30. ^ ""Глория Джинс" ожидает роста инвестпрограммы в 2024 году минимум в 1,5 раза". Interfax.ru (in Russian). 2023-12-20. Retrieved 2024-11-26.
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