100-yen shops (100円ショップ, hyaku-en shoppu) are common Japanese shops in the vein of American dollar stores. Stocking a variety of items such as decorations, stationery, cup noodles, slippers, containers, batteries, spoons and bowls, each item is priced at precisely 100 yen,[1] which is considered attractive to Japanese consumers because it can be paid for with a single 100-yen coin. However, the current Japanese consumption tax of 8% (food and drinks) or 10% (other items) is also added, making a 100-yen purchase actually cost 108 or 110 yen.[2] Larger items, like furniture and tools, may also cost more yet are still relatively affordable, usually costing less than 1000 yen.

Daiso at Hanaten, Osaka
100-Emon at Kohnoike, Higashiōsaka, Osaka

The four major chains are Daiso, Seria, Watts, and Can Do, which combined have over 5,500 locations across Japan as of 2012.[3] A variation of the 100-yen shops are 99-yen shops.[4] Daiei also operates 88-yen stores. Some shops, such as Lawson 100, specialize in certain items, such as groceries or natural goods, but this is less common than the variety store model.[5]

As of 2018, Daiso has over 2,800 stores throughout Japan, with 20-30 new stores opening every month.[6][7][8] One of the largest 100-yen shops is the Daiso in the Tokyo neighborhood of Harajuku. It spans four stories and over 10,500 square feet (980 m2).[9]

Similar shops have opened around other parts of Asia as well, some operated by Japanese companies such as Daiso, which now has branches in 25 countries outside of Japan.[10] In Hong Kong, department stores have opened their own 10-dollar-shops (JPY140) to compete in the market, thus there are now "8-dollar-shops" (JPY110) in Hong Kong, in order to compete with those lower prices.[citation needed]

100-yen shops are able to keep prices down by purchasing goods internationally and in bulk. These goods come from countries with lower production costs, namely China and Thailand.[2][11]

History

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The concept of stores that sell products at a uniformly low price dates back to the Edo period, when shops selling items for 19 mon and later 38 mon were popular.[12][13] By the Meiji period, this had expanded to clothing stores and food stands, and stores selling only 1-yen items were not uncommon[14]

 
Japan's first 100-yen shop

The first 100-yen shop in its modern form was opened in 1985 in Kasugai, Aichi prefecture by Akira Matsubayashi, the founder of the company Life Standard. It was called '100-yen Shop' (100円ショップ).[15] This model was eventually adopted by Hirotake Yano, the founder of Daiso Industries Co. Ltd., who opened the first Daiso store in 1991.

Sales of 100-yen shops were "expected to top more than 100 billion yen" in the 1999 financial year.[1]

See also

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References

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  1. ^ a b "End of iron rice bowl". The Straits Times. January 3, 2000.
  2. ^ a b "100 Yen Shop",japan-guide.com, 15 February 2018
  3. ^ Suzuki, Mami (August 24, 2015). "Seria: Japan's Best 100 Yen Shop". Tofugu.
  4. ^ "In Japan, the 99 Yen Store Becomes a Retailing Force". Convenience Store News. 13 July 2005. Retrieved 15 February 2018.
  5. ^ "Stores in Japan". lawson.jp. Retrieved 15 February 2018.
  6. ^ "History". Daiso Global. Archived from the original on 21 February 2018. Retrieved 15 February 2018.
  7. ^ "Corporate Profile". Daiso Global. Archived from the original on 3 April 2019. Retrieved 15 February 2018.
  8. ^ "Corporate Information". Daiso (Australia). Retrieved 15 February 2018.
  9. ^ "Bargain hunting at Japan's 100-yen stores". Los Angeles Times. 27 June 2010. Retrieved 15 February 2018.
  10. ^ "Japan's ¥100 Shops". nippon.com. 2016-04-23. Retrieved 2018-08-22.
  11. ^ higuchi. "Logistics │ About DAISO │ DAISO JAPAN". www.daisoglobal.com (in Japanese). Archived from the original on 2018-09-19. Retrieved 2018-08-22.
  12. ^ "十九文屋(ジュウクモンヤ)とは".
  13. ^ 中江, 克己. お江戸の意外な商売事情 リサイクル業からファストフードまで.
  14. ^ ISMPublishingLab (2013). "江戸っ子の品質が生んだ食料品の百円ショップ". 時代を変えた江戸起業家の商売大辞典. Japan: ゴマブックス. ASIN B00FKX8B4Y.
  15. ^ 100円ショップ大図鑑:生産と流通のしくみがわかる:安さのヒミツを探ってみよう. PHP研究所. 2005. ISBN 4569685587.