Farmers Insurance Group is an insurance and financial services group founded in 1928.

In September 2019, the Sesame Street Muppets appeared in a set of advertisements for the company in conjunction with the show's 50th anniversary. J. K. Simmons appears in the ads as his character Nathaniel Burke.

Three spots were produced, with shorter versions of each:

• "Welcome" with Bert, Ernie, Cookie Monster, and Super Grover
• "Not-So-Handy Monster" with Bert, Mr. Johnson, and Grover
• "One" with Bert and Count von Count